Privacy Policy
How Second Chance Leads collects, uses, shares and protects personal information, and the choices you have.
On this page
- Who we are
- What this policy covers
- Information we collect from website visitors and customers
- How we use website visitor and customer information
- Consumer information in our lead data
- How we share information
- Cookies and analytics
- Marketing communications
- Your privacy rights and choices
- How long we keep information
- How we protect information
- Children
- Changes to this policy
- Contact us
1. Who we are
Second Chance Leads ("Second Chance Leads," "we," "us," or "our") sells aged insurance leads to licensed insurance agents and agencies in the United States. Our business address is 17321 Brookgate Dr, Orland Park, IL 60467. You can reach us at Sales@secondchanceleads.com or (708) 942-4551.
2. What this policy covers
This Privacy Policy explains how we collect, use, share and protect personal information about three groups of people:
- Website visitors: anyone who visits secondchanceleads.com.
- Customers and prospective customers: insurance agents, agencies and their staff who request a lead count, place an order, subscribe to our newsletter or otherwise contact us.
- Consumers in our lead data: people who requested an insurance quote online through one of our partner networks and whose information is included in the aged leads we sell.
3. Information we collect from website visitors and customers
Information you give us
- Lead count and order requests: first and last name, email address, phone number, agency or company name, agency street address, city, state and zip code, your role, the carriers you work with, and your lead preferences (lead types, target geography, quantity, excluded carriers and notes).
- Newsletter sign-ups: your email address.
- Communications: anything you send us by email, phone or form, including replacement requests and the supporting files you provide.
- Payment: we accept major credit cards and PayPal. Payments are handled by our payment providers, and we do not store full payment card numbers on our website.
Information collected automatically
When you visit our website, we and our analytics providers (including Google, through Google Tag Manager) automatically collect information such as your IP address, browser and device type, pages viewed, referring website, and the date and time of your visit. This information is collected with cookies and similar technologies. See Cookies and analytics below.
4. How we use website visitor and customer information
- To respond to lead count requests, prepare quotes and process and deliver orders.
- To send order confirmations, payment links, lead files and replacement leads.
- To provide customer support and handle replacement requests.
- To send marketing emails, calls or texts you have agreed to receive. You can opt out at any time; see Marketing communications.
- To understand how our website is used and improve it.
- To prevent fraud, protect our business and comply with the law.
We do not sell the personal information of our website visitors or customers.
5. Consumer information in our lead data
Where it comes from
Our leads come from partner networks, including comparison websites and online ads, where consumers requested an insurance quote online. Source and consent records are kept and are available to buyers on request.
What it may include
Depending on the type of insurance the consumer asked about, a lead record may include:
- Contact details: name, street address, city, state, zip code, phone number and email address.
- Demographics: date of birth, gender, marital status, education level and occupation.
- Vehicle information: year, make, model and VIN (when available).
- Property and mortgage information: home or unit value, purchase date, year built, square footage, mortgage lender and mortgage amount.
- Insurance information: current carrier, policy expiration date, coverage requested, deductible and policy type.
- Self-reported health and underwriting information: height, weight, tobacco use and health risk type.
- Financial indicators: credit ranking and income bracket.
How we use and share it
- We sell lead records to licensed insurance agents and agencies so they can contact consumers about the insurance the consumer asked about. Each lead is sold to one buyer only.
- Before delivery, we check addresses against the USPS database and scrub phone numbers against the National Do Not Call Registry.
- Buyers agree to use leads only for their own business and to follow applicable telemarketing and privacy laws, as described in our Terms & Conditions.
If you are a consumer and want to know whether we have your information, want it deleted, or want us to stop selling it, see Your privacy rights and choices.
6. How we share information
We share personal information only as described in this policy:
- Lead buyers: consumer lead records are sold to licensed insurance agents and agencies, as described in Section 5.
- Service providers: companies that help us run our business, such as website hosting, email delivery, payment processing, data verification and analytics. They may use the information only to provide services to us.
- Legal and safety: when we believe disclosure is required by law, subpoena or court order, or is needed to protect our rights, our customers or others.
- Business transfers: if we are involved in a merger, acquisition or sale of assets, personal information may be transferred as part of that transaction.
7. Cookies and analytics
We use cookies and similar technologies, including Google Tag Manager and the analytics tools it loads, to measure traffic and improve our website. You can block or delete cookies in your browser settings, and you can opt out of Google Analytics with the Google Analytics opt-out browser add-on. Blocking cookies will not stop you from using our website.
8. Marketing communications
If you agree when you submit a form, we may contact you by email, phone or text about your request and related offers. Agreeing is not a condition of buying anything from us. You can opt out at any time by using the unsubscribe link in any email, replying STOP to a text message, or contacting us at Sales@secondchanceleads.com. We may still send messages about orders you have placed.
9. Your privacy rights and choices
Depending on where you live, you may have the right to:
- Know what personal information we have about you and how we use and share it.
- Get a copy of your personal information.
- Correct inaccurate personal information.
- Delete your personal information.
- Opt out of the sale of your personal information, or of its use for targeted advertising or profiling.
To make any other request, contact us the same way. We will need to verify your identity before we act on a request, and you may use an authorized agent to make a request on your behalf. We will respond within the time required by applicable law. We will not treat you differently for exercising your privacy rights. If we deny your request, you may appeal by replying to our response with the subject "Privacy appeal."
10. How long we keep information
We keep personal information for as long as we need it for the purposes in this policy, including providing our services, keeping business and tax records, handling replacement requests and resolving disputes, or as required by law. Suppression and opt-out records are kept so that we can continue to honor them.
11. How we protect information
We use reasonable administrative, technical and physical safeguards to protect personal information, including encrypted (HTTPS) connections on our website. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. To report a security concern, email Sales@secondchanceleads.com.
12. Children
Our website and services are intended for insurance professionals and are not directed to children under 18. We do not knowingly collect personal information from children through our website.
13. Changes to this policy
We may update this Privacy Policy from time to time. When we do, we will change the "Last updated" date at the top of this page. Significant changes will be highlighted on this page.
14. Contact us
If you have questions about this Privacy Policy or want to make a privacy request, contact us:
Second Chance Leads
17321 Brookgate Dr
Orland Park, IL 60467
(708) 942-4551
Sales@secondchanceleads.com